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Canada Bank Credit Card Co.
作者姓名:Chris K. Anderson; Paul Moir
商品類型:Case (Field)商品編號:9B04E017
出版日期:2005/03/07內容長度:7 頁

A business consultant at a large bank must determine if a report indicating that more than half the bank's credit card holders are unprofitable is true. This case contains a dataset that enables students to utilize some of the built in data functions in Excel and provides a basis for discussion of data-mining tools, products 7B04E017A and 7B04E017B.